2key’s reputation score shows how productive you’ve been on the 2key network. It’s a dynamic score, that changes in real-time according to your actions on the 2key network.
If you share SmartLinks responsibly, with people who are genuinely interested in them - you’ll gain a higher reputation score. This means you’ll be more generally trusted by others on the network. It also means that you’ll receive a greater percentage of rewards for every successful participation and periodical bonuses for maintaining your high score.
That’s the carrot side, now for the stick.
We’re aiming for a spam-free 2key network. So if you share SmartLinks irresponsibly, and simply bombard everyone you know with irrelevant information, your reputation score will drop fast. This means you’ll receive smaller and smaller percentages of the rewards for your successful conversions until you may not receive any rewards at all. That is, until you restore your reputation by sharing responsibly.
So aim to share 2key SmartLinks only with people who’d be glad to get them.